Nature Fresh Farms has hired seasoned marketer Stephanie Swatkow as its new director of marketing.

Beginning her career in advertising with Young and Rubicam, Swatkow worked with global agencies, including MacLaren McCann and JWT (Enterprise Creative Selling) before joining the design firm Mamone & Partners. Bringing over 20 years of advertising and marketing experience to Nature Fresh Farms, Swatkow has worked with many brands including Ford, Kraft, Kool-Aid, Jell-O, Airmiles, LCBO, Fairmont, HomeSense and Birks. Through her experience in consumer-packaged goods, automotive and retail sectors, Swatkow has a deep knowledge of brand development and management.

“I am happy to welcome Stephanie to our management team and look forward to working together in further developing the Nature Fresh brand. The depth of her marketing knowledge and leadership will benefit our entire organization,” said Director of Business Development Ray Wowryk. “We have experienced some tremendous growth recently, and we are excited to have Stephanie guide us toward continued success in growing the Nature Fresh Farms market.”

With its recent growth, Nature Fresh Farms identified the need to reinforce its marketing team with the addition of seasoned leadership. In her role as director of marketing, Swatkow will work strategically alongside the senior management team to redefine marketing plans and drive major marketing initiatives.

“Stephanie is a welcomed addition to our marketing team and has proven to be a wonderful asset to our company,” said Vice President John Ketler. “We look forward to her sharing her insight and creativity, so we can continue to enhance our operations and exceed our customer’s expectations.”