FiveStar Gourmet Foods, a leading innovator of fresh and frozen value-added foods based in Ontario, CA, has named Kristyn Lawson senior vice president of sales. The move comes on the heels of the company's recent expansion of its facilities on both U.S coasts.
Kristyn Lawson
Lawson will draw upon her decades of experience and passion for high quality to lead a talented team, facilitate continued growth and ensure top quality service for the company's customers. She will report directly to Tal Shoshan, founder and chief executive officer of FiveStar.
"Kristyn is a true asset to our organization as she mirrors our passion for delivering the freshest, highest quality products and satisfying our customer's need to delight their consumers with healthy options," said Shoshan, "She is a results-driven sales professional who focuses on delivering extraordinary revenue and profit growth within best-in-class companies."
Prior to joining FiveStar, Lawson was vice president of sales at Good Foods Group, where she was instrumental in launching the Good Foods retail brand across North American retail channels. Her previous experience includes Yucatan Foods, where she was vice president of sales and played a key role in creating and launching a guacamole lifestyle brand called Cabo Fresh. Her produce career began in the late 1990s with Marie's Salad Dressings and Dips, where she was regional sales manager for the leading brand of refrigerated salad dressings on the West Coast.
"It's an honor and privilege to join such an incredible organization that creates impeccable fresh products that are convenient, foodie focused with a spotlight on produce and nutrition. The stars all lined up!" said Lawson, whose official start with FiveStar was April 1.
