Good Foods, a better-for-you foods company known for its fresh convenience products, announced that its new plant-based dip line is now available in stores. With a soft launch in December, the dips have received positive feedback and are now rolling out to retailers across the United States.
Good Foods is known for providing delicious products with simple ingredients, and its plant-based line stays in line with this philosophy. Created without preservatives or added sugars, the brand invested in intensive product development and trial before officially launching its dips to the public.
“We believe in the power of simple yet delicious good food,” said Danyel O’Connor, executive vice president of sales & marketing at Good Foods. “That is why when we decided to expand our plant-based line we didn’t want to just bring another option to the market, but one with a clean label and superior taste.”
The company debuted the product at tradeshows in 2018 and trialed with several blog partners in December of last year, receiving incredible feedback from both audiences. The line continues to pick up steam with kudos from actress Camille Guaty and media attention from the likes of popular vegan publication, VegNews.
“We put a lot of love into this line, and it has been incredibly rewarding to have received such amazing feedback and media attention so far,” added O’Connor. “According to Future Market Insights, the plant-based snacking sector is expected to grow to more than $73 million by 2028, and we’re proud to be pioneers in this space.”
The company currently offers five plant-based dip flavors: Queso, Tzatziki, Avocado Pesto, Creamy Cilantro and Buffalo Cauliflower. Each dip is created from pure plant sources like cauliflower and almonds, which give them a creamy texture and guilt-free flavor. With only wholesome ingredients, zero added sugars, three carbs and less than 50 calories per serving, retailers have been quick to add them to their lineup.
The dips started hitting store shelves in January, and the company anticipates a welcome reception from the market. Attendees of SEPC Southern Exposure conference March 7-9 in Orlando, FL, can stop by the Good Foods booth to try the plant-based line and see the recently updated four-pack single-serve Avocado Mash, Chunky Guacamole and Spicy Guacamole now in space-saving vertical packaging.
