To help create additional display space and make merchandising easy for grocers and shoppers, Frieda’s will be offering new, easy-to-assemble shippers just in time for the holiday season.

Starting in October, Frieda’s will offer two holiday shippers: a 3-tiered unit to display multiple holiday items and a high-graphic display-bin for merchandising Stokes Purple® Sweet Potatoes. The 3-tiered display creates a one-stop, trade-up center for consumers. The high-graphic bin highlights Frieda’s seasonal favorite Stokes Purple® sweet potato pie with maple whipped cream, prompting shoppers to stop and take a picture of the ingredient list, thus eliminating the need for tear pads. Both shippers will be offered free of charge with clients’ holiday orders.

Popular products that display well with the shippers and are trending with consumers include destination items like Stokes Purple® sweet potatoes, colored cauliflower and Sunchokes®, as well as flavorful cooking essentials such as Meyer lemons, Cipollini onions and shallots.

Contact Frieda’s to pre-book your orders for the new holiday shippers, with shipments starting in early October.