Dole expands with new salad kits

Date: 
Wednesday, 10 June 2020 - 5:00am

chopeDole is extending its salad kit offerings with one new Chopped! and two new Premium salad kits that provide retailers, produce managers and their salad-loving customers with innovative new salad ingredients and flavor combinations.

Dole started shipping the three new SKUs to retail nationwide on June 3. Each kit serves three to four people for a suggested retail price of $3.99.

  • Dole Sweet Kale Salad Kit (Premium Kit Category):  Dole green cabbage, kale, shredded broccoli, Brussels sprouts and radicchio topped with pepitas, dried cranberries and Dole’s Poppy Seed Dressing.
  • Dole Blueberry Bliss Salad Kit (Premium Kit Category):  Dole spinach, baby red chard and carrots topped with almonds, dried blueberries and Dole’s Blueberry Lemon Dressing.
  • Dole Chopped! Avocado Ranch Salad Kit (Chopped! Kit Category): Chopped Dole cabbages, green leaf lettuce, kale, carrots and green onions topped with shredded cheddar cheese, crispy corn and Dole’s Avocado Ranch Dressing.

The country’s most recognized brand of packaged salads and salad kits, Dole is also the sales leader in salad kits, the largest and fastest-growing salad segment. Dole’s Chopped! line is also a leader in the chopped salads segment, which has grown 81 percent since 2016.

"Dole is committing to giving shoppers more reasons to buy more salads as part of our larger mission of motivating families toward healthier living and a diet rich in fresh fruits and vegetables,” said Bil Goldfield, Dole’s director of corporate communications. “That means offering bold new flavors and ingredients like kale, cabbage, brussels sprouts and blueberries that not only taste great but offer proven health and nutrient benefits.”

The new SKUs join 66 other Dole salad varieties including the popular Chopped!, Slawesome! and Premium salad kit lines, salad mixes and slaws.

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About D. Otani Produce

In business since 1989, D. Otani Produce, Inc. has grown into one of Hawaii’s largest produce wholesalers, enjoying business with hotels, restaurants, local business institutions. We are also a major distributor to Hawaii’s retailers.

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D. Otani Produce
1321 Hart St
Honolulu, HI 96817

Phone: (808) 509-8350

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